Leading Japanese lingerie brand, PEACH JOHN (which is equivalent to Victoria Secret in US) had their new line of lingerie fashion show at Tokyo National Stadium on June 21 with PEACH JOHN’s next new muse, a popular American burlesque artist, Dita Von Teese. She also performed three different styles of burlesque dance which attracted the audience through the night as well as the fashion show. PEACH JOHN and Wacol (another leading traditional Japanese lingerie brand) launched “Very Lingerie Week” event which includes this fashion show and photo exhibition of Dita Von Teese in order to show the beauty of lingerie and to make Japanese consumers enjoy wearing the beauty.