The forming of a fashion blog empire

Martin | January 23rd, 2010
TV4.se/Style by Kling

TV4.se/Style by Kling

Elin Kling, one of the phenomenon’s of Sweden’s internet industry is the fashion blogger! One of the largest and growing empires belongs to blogger Elin Kling. Not only does she have her own blog at TV4.se’s website she has her own sites such as minoutfit.se, a site where you can upload images of yourself in your favourite outfits. Freshnet.se, home to her affiliated bloggers Emma Elwin, Columbine, Emma Nygren etc.. Seconds.se , a marketplace for selling all the unwanted Swedish fashion you have clogged your wardrobe with and Cravings.se, a way for members of minoutfit.se and other invited bloggers to make money pushing specially chosen products on their website.

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