Clout. It’s a term that gets tossed around frequently. Influence, power. It’s the thing that drives people to do what you say or suggest because hey you’ve got it.
The internet asks, do you have Klout? Friends, professional connections, relationships, it’s all moved online. Klout.com is simply trying to make influence measurable. When you make stuff, share stuff or suggest stuff you’re impacting people.
Is it legit, that’s to be determined, but it asks some interesting questions about our current attachment to social networking. Your Klout Score is measured by your ability to drive activity online. Each time you make content or engage folks, you engage in the possibility of amping up you score.
Company’s like Disney, Audi, and TBS are using Klout Perks to reach and engage influencers, so people are certainly paying attention to it. so the question is now, how much clout does Klout end up having.