In Buenos Aires, the streets are hot with the scent of Black Mamba, a new fashion line featuring street-friendly styles in leather, knit, denim, silk, and fierce heavy metal accessories.  Black Mamba is sexy, futuristic, and avant-garde with subtly seductive silhouettes.  Showcasing a broad palette of colors and textures for spring/summer 2013 from red, striped, pale blue, white, tan, and army green to black. The brand is playful, spontaneous and edgy in their approach to fashion.  Officially launched in March 2012, Black Mamba has an interesting strategy for attracting the right kind of customers.  Promotion by way of exclusive runway shows and alluring mini-booklets, distributed in trendy hotels and boutiques in Palermo Soho, with a web link and address for the non-commercial cozy Palermo-Soho loft-atelier that serves as their store.  Upon entering the loft, in an unmarked building by way of a buzzer and personal escort up a tiny elevator, customers are treated to a friendly sales vibe and one-on-one service.  Here you can sip a cappuccino while rifling through linen and leather.  There is only one change room,  but there may be three other customers at most.   Read More