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Eskilstuna Denim

(Jul 23, 2010) Sweden has a huge love affair with denim, from the big three authentic brands to home grown denim such as Indigofera, Denim Demo...

Denim, streetfashion and a little water

(Mar 12, 2010) The last couple of weeks have been a bonanza for Stockholm’s fashion and denim lovers, four new shop concepts have opened. ...

Julian Red and Sweden’s version of APC

(Oct 07, 2009) Lots of activity among the Swedish fashion labels.  Julian Red has launched a new line called 3-J. It’s going to be BIG! One o...

Pop-up stores bubbling up in all areas

(Sep 24, 2009) Moscow fashion and streetwear scene is bubbling with pop-up and concept-stores opening up every-day. Now it has become as cheap an...