I don’t really have the stomach for beer-snobbery, and as a result I don’t pay much attention to the local micro-brew scene, but 21st Amendment’s beers are everywhere in San Francisco now, and their eye-catching can/box design can be hard to ignore.
Conveniently enough, their beers also taste quite good (yes, even the Watermelon Wheat!), but I suspect that, even if their beers were too strange or too hoppy for my stunted tastes, I’d still end up buying a 21A six-pack every once in while – I’m a sucker for packaging when faced with a refrigerated wall of unfamiliar beers. 21A’s can/box art, and even the beer names themselves (‘Fireside Chat’, ‘Back in Black’, ‘Monks Blood’, ‘Hell or High Watermelon’, etc) are all eye-catching without being too overdone. Their can and box design leaves me with the impression that these beers are made by actual people with actual senses of humor, rather than by a corporation attempting a more personable angle for their product.
Also, I should re-iterate that their beers do taste very good.